Bergdorf Goodman kicked off the holiday season with special in store events

Bergdorf Goodman teamed up with special events planner Maria Hedian to treat their clients to two magical days of style and celebration. Fashion illustrator Deanna Kei was invited to sketch guests live in the store during both events.

On November 18th the 5th avenue store unveiled their iconic holiday windows display. It was preceded by a live outdoor musical performance. After the reveal, guests enjoyed champagne and hors-d'œuvres, and were turned into fashion sketches by illustrator Deanna Kei.

On December 11th Bergdorf gifted shoppers some more holiday cheer. Visitors to the fifth floor had fun posing for sketches with their family and friends. Many shared that they were in from other states and countries for the holidays, and were excited to have their sketch as a special keepsake from their visit to Bergdorf Goodman in New York.

Below are some photos from both events!

A musical performance preceded the holiday window reveal; Bergdorf Goodman NYC, Nov. 18 2021

Bergdorf client sketches by Deanna Kei, Nov 18 2021

Bergdorf clients pose with their sketch by Deanna Kei, Nov 18 2021

Bergdorf clients’ sketch by Deanna Kei, Nov 18 2021

Deanna Kei sketching at Bergdorf Goodman, Nov 18 2021

Bergdorf client sketch by Deanna Kei, Nov 18 2021

Bergdorf clients pose with their sketch by Deanna Kei, Dec 11 2021

Bergdorf clients’ sketch by Deanna Kei, Dec 11 2021

Bergdorf clients pose with their sketch by Deanna Kei, Dec 11 2021

Bergdorf client poses with her sketch by Deanna Kei, Dec 11 2021

Bergdorf client poses with her sketch by Deanna Kei, Dec 11 2021

Bergdorf clients pose with their sketch by Deanna Kei, Dec 11 2021

Bergdorf clients pose with their sketch by Deanna Kei, Dec 11 2021

Santa makes a guest appearance at Bergdorf during the event, Dec 11 2021

 

Guests who visited the 5th floor were invited to be turned int a Fashion sketch by illustrator Deanna Kei, Dec 11 2021


Deanna Kei is a New York based live event illustrator who turns guests into fun fashion illustrations, and also works with brands to create unique and engaging content featuring their products. She’s available to book for both live and virtual events. *To commission illustrations for your brand contact deannakei@gmail.com